Fashion

Disrupting The Retail Landscape – هكذا تحدثون ثورة في عالم المتاجر والتسوق

Fashion Personalities 0 Comments
One of my personal favorite speakers who I think has played a major role in disrupting the retail landscape is non other than Rania Masri . She has single handedly alongside Chalhoub group disrupted the shoe retail industry by creating an entire shoe universe all on its own. Level shoes a brilliant and authentic ground breaking concept pioneering 96,000 square…

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My Curated Fashion Exhibition At Ithra – معرض الموضة الذي نسقته بالتعاون مع إثراء

Fashion Women's Wear 0 Comments
A very enjoyable part of being a fashion curator for Ithra (which I also consider a great privilege) is having the honor of selecting some of the most celebrated local designers to exhibit their work. I decided to kick off this creativity season with 3 shining Saudi stars: Razan Alazouni, Cador and Nora Alshaik. The theme of my selection was…

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Farah Zafar Chief Legal Officer, The Public Investment Fund KSA – Amaala, states that as a creative you should not be driven or controlled by greed – فرح ظفار رئيسة الشؤون القانونية في صندوق الاستثمارات العامة السعودي تقول أنه على المبتكرين ألا ينساقوا وراء الطمع

Fashion Personalities 0 Comments
We have all been victimized by copycats. We work so hard to come up with something authentic and unique, but due to the fact that we do not have the global stage’s attention; some super brands feel they can copy our ideas and claim them as their own! Locally too, some “wanna be brands” shamelessly copy our own work without…

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Exploring the intellectual side of fashion at Ithra – نستكشف الجانب الفكري للموضة مع إثراء

Fashion 0 Comments
“THE LARGEST CREATIVE EVENT IN SAUDI” I am honored to have been chosen as the Collaborative fashion Curator for Tanween, @ithra Creativity Season. Charged with showcasing the best talents and industry leaders from the world of fashion to Saudi and Ithra, The King Abdulaziz Center for World culture. Ithra @mediaquestcreative and I have set up talks with an engaging program…

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