AUTHENTICITY CURATION” When “ authentic “ talent is brought forward the result is always tremendous, inspiring and of much greater impact . Malak Masallati is part the movement of artist who are not only brilliant and talented but who are also creating a new movement . A movement of innovation reiterating that celebrating ones heritage in a progressive manner is the way forward. As there is certainly no turning back .
We were asked by Purificacion Garcia @purificaciongarcia to curate the fourth chapter of its regional Thinkers Program, featuring Saudi Arabia’s finest talent . @malak_mas could not be any more representative of that . We are mega proud of you 👏 this campaign ‘s aim was to uplift and promote positivity through art, fashion and the concept of community, the fourth chapter of the Thinkers Program collaborated with three regional emerging creatives – @alaa , @darmalak.ksa and @simsim.ph – where each artist was asked to create a piece of art inspired by the brand’s icons. #saudi #talent #collaborations #innovators #progressive #thesaudidoll. @bashayer.jpg #pgthinkers