A NEW SHIFT OF INFLUENCE “ Why is there now a more “human” shift of influence ?

A NEW SHIFT OF INFLUENCE “ Why is there now  a more “human” shift of influence ?

Topic 🎙 : on today’s GEMS OF ARABIA podcast episode ; we discuss how the  narrative on influencers has  taken a major shift.
We need to start listening to the consumer vs dictating to them. Brands and designers need to analyze their audience wants  and needs.  Today the Influencers are more viewed as friends; people that they can confide in and reach out to.

They are much more approachable, savvy on their crafts and take  the extra mile to listen to their followers and empathize. There is a shift from “Vanity to Humanity” .And who better than @dialamakki  and @nadabaeshen to discuss this major apparent shift. @itplive @authenticite_by_hatem_alakeel #newshift #influencer #gemsofarabia #vanity #humanity

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